Shalmoli Sarkar

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An MBA in marketing and a BTech in chemical engineering, Shalmoli writes on marketing strategies and business technology for new and aspiring entrepreneurs.

Marketing on Metaverse : A Potential Medium to Reach...

From Kamal Hasan launching his Non-fungible token (NFT) to a Tamil...

Small Ticket Loans : New Avenues for Fintech in...

The pandemic has altered the consumer lending behaviour which has shrunk...

Accepting Payments through Cryptocurrency, A Reality Anytime Soon?

Cryptocurrency or digital currency- a word that gained immense buzz globally...

Heads Up for Tails : A Pet Essentials Store...

Rashmi Narang wanted her Labrador Sara’s birthday to be special by...

Offering a Personalised and Immersive Workout through Virtual Fitness

Gyms and fitness centres are the first ones to face the...

RBI’s New Fintech Department and Regulations- A Good News...

Demonetisation and contactless payments as a preventive measure in the pandemic...

Shipping Practices that are a Must for the D2C...

An internet-first or D2C Ayurvedic oil brand attracted flak from its...

Community Group Buying Model in the Grocery Vertical for...

The value-conscious behaviour of Indian consumers has largely been capitalised by...

How The Man Company Improved its Store Searchability and...

Tired of the rough, frizzy, and slow growth of beard hair,...