Avijit Dutta

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Avijit is a seasoned industry expert and a sharp strategist. Alumnus of Jadavpur University and IIM Bangalore he writes on innovation and entrepreneurship.

Sales Growth in SaaS Product- The Scaling stages

Explore the right conditions for change There are three-stage of the sales...

How E-commerce Helps Small Businesses Go Global

The Defining 90s The year was 1991. The World Wide Web was...

Fast-Track Your Franchise Network to Embrace Growth

Are you a business owner looking to scale your business through...

Proven Marketing Strategies for SaaS Products

In the previous article, we listed the top five marketing challenges...

5 Reasons Why SaaS Marketing Fails

Benefits of adapting to SaaS are evident, then why is it...

First Step to Generate Leads: Key Perspectives You Can’t...

The Demand Generation Context Lead generation is a process, a set of...

9 Lead Generation Challenges and How to Solve Them

In the article- First Step to Generate Leads: Key Perspectives You...

SaaS vs Legacy: Why Businesses Opt for Software as...

A business is synonymous with a solution; something that solves a...