Trends – Dutch Uncles

What Is Herd Investing In Stock Market: The Bandwagon Effect

Aakash Sharma — Tue, 05 Oct 2021 10:35:09 +0000

By now, all those who have access to smartphones and are regular users of online services must have ordered food online at least once. It may not be a far stretch to say that they most probably would have used the online food ordering services of either Swiggy or Zomato, not that other such services are inferior to these brands.

The reach of Zomato and Swiggy is so wide-ranging that they have virtually become synonymous with online food ordering. The fact that the names of these brands are used as verbs for ordering food online is proof of their mass appeal and reach.

But there is a catch. While the highly satisfying services, marketing models, user-friendly interfaces, and tonnes of new-age features of these companies cannot be discounted in gauging their success, there is more to it than what meets the eye. When people start doing something because everybody else seems to be doing it, a chain effect begins.

As more people started shifting to online with the ease of technological access, they started using online services more actively. And this expansion of online services’ users boosted further user expansion for brands like Swiggy and Zomato to a significant extent simply due to the imitation effect.

The tendency of people to take specific actions or decisions primarily because others do the same thing is called the bandwagon effect. This phenomenon has been seen in various fields such as economics, politics, and psychology.

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The bandwagon effect works through a self-amplifying mechanism. It uses a positive feedback loop to expand, which means the impact becomes more robust as more people join.

Bandwagon effect in investment and finance

The bandwagon effect has a swaying impact on the financial and investment markets. Stock markets are heavily dependent on the rise and fall of information-economising, psychological, and social factors. The prices of assets tend to rise as more people jump on the bandwagon of what others are doing. This results in a positive response to increasing costs and growing demand for assets, and vice versa.

During the Dotcom Bubble of the late 1990s, entrepreneurs incorporated many companies with no practical business plans and minimal end products or services. They were just names with “.com” or “.net” as the suffix in several cases. Yet, despite their lack of foresight and plan, these companies attracted millions of dollars in investment, mainly because of the bandwagon effect. No wonder only a handful of dot-com era companies, including Amazon and eBay, are thriving today.

Effect in financial markets

- Price bubble

Price bubbles are common in financial markets, especially as higher-ranking security prices continue to rise. The price is likely to exceed baseline in such a case, causing the security to be highly overvalued. The reason behind it is that many investors line up to buy the security, which raises prices and attracts more investors.

- Liquidity holes

In case of unforeseen events or news, a business’s activities can be suspended until the situation is clarified to market participants. This cuts down the number of sellers and buyers in the market and reduces the liquidity drastically. This phenomenon adds more confusion and uncertainty amongst investors and is extremely hard to recover from.

- Initial Public Offering

Sometimes the bandwagon effect arises from a company’s initial public offering (IPO). Once the offers are announced, and investors see that the stock is doing well, they often rush to the first day of trading. The motivation for the rush is that stocks are cheaper when they are listed fresh. This creates a demand that temporarily drives the stock price up. However, when investors have time to gauge the stock’s earnings and expectations later, their enthusiasm settles, and the bandwagon effect recedes eventually.

Investing and the bandwagon effect

The bandwagon effect is synonymous with herd behaviour. This effect is seen in practice when investors have too much faith in others and base their strategy on copying what others do. The bandwagon effect thrives on the investor’s fear of missing out. This, in turn, forms an unsustainable financial trend in the market.

Due to the bandwagon effect, investors may seek a significant stake in trending stocks, or even sectors, due to too much buzz and excitement surrounding them. Another place you can see the effect is when investors sell out stocks because of crash presumptions or buy into them for the same reasons for short selling. Whatever may be the goals, investors rally behind the herd because of the bandwagon effect.

Interestingly, this trend often occurs when investors are unwilling to buy stocks above the market or rush to sell stocks below the market. The stance, without a doubt, goes against the logical route of sustainable profit-making in stock markets. Essentially, herd behaviour is motivated by the groups’ enthusiasm and not by information and technical analyses.

What can be your best plan of action?

Investment decisions should always be based on data and logic; they are usually more dependable for intelligent investment decisions than herd trends. While looking at herd trends is essential, you should primarily look at them to learn what others believe and not what you should do. Ultimately, you need to build on your research and experience and make smart decisions based on essential technical elements rather than jumping on the bandwagon.

The post What Is Herd Investing In Stock Market: The Bandwagon Effect appeared first on Dutch Uncles.

Tech Revolution in the Beauty Sector – 5 Emerging Trends

Anju Nambiar — Fri, 27 Aug 2021 05:35:07 +0000

Consumers are becoming aware of their wellness needs. They understand that no single product or brand is the sure shot answer to their grooming needs. The tech revolution is sweeping across the beauty industry. With the pandemic having driven everyone indoors, beauty and wellness have drastically changed in skincare and cosmetic product requirements. For instance, an entire market has been created for ‘Maskne’ (mask acne) with companies coming up with new products and solutions to tackle this.

1. Virtual Try-On:

The virtual try-on tech trend leverages the Augmented Reality technology for make-up and hair colour in the professional beauty sector. Through this technology, customers can try on dozens of shades of make-up and hair colour. The virtual try-on technology uses an advanced face tracker algorithm that detects where customers’ lips, eyes, cheeks, hair, etc., are and applies virtual cosmetics on this zone to give them a real-time, true-to-life view of the products. Loreal India invested in Artificial Intelligence (AI) and Augmented Reality (AR) by acquiring ModiFace to enhance their product and customer experience.

2. Webcam consultation

Webcam consultations are the latest consumer trends in the professional beauty sector which enhances the online shopping experience for customers through e-consultations and individualised skincare consultations. Kiehl’s India, a beauty and skincare brand rolled out one-on-one skin video consultations where skin experts interact with customers and give them insights on choosing the products that are the right fit for them.

3. Store Management

Modern beauty salons, skincare clinics, and even cosmetic stores are adopting store and salon management tech that are customised for beauty brands and businesses. Salon and store management technology encompasses accounting, payroll and financial reporting, inventory control, scheduling, and CRM (customer relationship management) software. Beauty businesses are tapping into these technologies to streamline workflows, manage clientele, and attract modern clients.

4. Skin Diagnostics

Skin Diagnostics is a tech trend in the beauty world which brands are leveraging for expert skin analysis. It’s an online tool based on AI driven by dermatologists that evaluates customer’s skin profile through a phone or computer camera. Skin diagnostics tech is built on massive volumes of data and developed on clinical atlases which can deliver tailor-made skincare routines for beauty customers. Indian personal beauty brand Skincraft performs skin analysis for customers by matching the answers received on a detailed questionnaire to regimen kits. This system relies on a data repository which creates a suite of ‘skin profiles’ for their algorithm. These skin profiles are then matched to appropriate products.

5. Interactive retail experience

MAC cosmetics had opened its first ever ‘phygital’ experience centre in Shanghai. Aimed at understanding GenZ’s make-up purchase behaviour, the retail store was equipped with technology like cognitive walkthroughs, virtual makeup mirrors, and infrared touchscreens. Although this concept store trend was first kicked off by MAC in Shanghai, it will surely catch on and eventually seep into the small business sector in India in the near future.

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The virtual try-on technology uses an advanced face tracker algorithm that detects where customers’ lips, eyes, cheeks, hair, etc., are and applies virtual cosmetics on this zone to give them a real-time, true-to-life view of the products.

What’s in it for me?

Beauty product recommendation is being left to Artificial Intelligence in the beauty industry. This is not only eliminating expensive dermatologist visits but also paving the way for start-ups to innovate and disrupt the beauty space with technology. Technologies like Machine Learning and AI have penetrated the beauty and cosmetics industry.

Beauty brands are using technology to bring about a makeover in the market by delivering tailor-made products and forever upending the beauty industry’s ‘one-size-fits-all’ standard. The beauty and personal care market in India is worth $25 Bn. The D2C sector in beauty is booming currently and D2C brands are the biggest adopters of the beauty tech trends in India currently. There is immense scope for start-ups to disrupt the industry through data science and AI tech.

The post Tech Revolution in the Beauty Sector – 5 Emerging Trends appeared first on Dutch Uncles.

Tapping Time-starved Consumers, Growing the Retail E-commerce Model

Aakash Sharma — Thu, 26 Aug 2021 06:35:08 +0000

People today are busier than ever, and their active lifestyles are creating fundamental changes in buyer behaviour, almost forcing businesses to transform. The term “Time-starved Consumers” has gained significant ground in the retail and e-commerce space.

Short-on-time consumers are the main driving force for e-commerce companies that provide high-quality services and fast delivery. Not only has the time factor changed and influenced buying behaviour, but it has also changed business models for start-ups and businesses of all sizes.

Time-starved consumers and their shopping behaviour

The time crunch and associated social changes have undoubtedly affected the way time-starved consumers shop. Convenience is the top concern for these shoppers, and they are more focused on shopping remotely to save time. This trend has provided a solid boost to the retail and e-commerce market.

Supermarkets, small Kirana stores, and even newly emerging e-medical stores, among others, are becoming technologically advanced to offer consumers the highest quality products fast. Convenience and lack of time are the reasons for the rise of e-commerce companies Amazon and Flipkart in India over the last decade.

Businesses are also delving deep into the realm of hyperlocal deliveries and models where there is no need to stop and check out products physically. These are all aimed at easing consumer’s journey in a retail store and making products available to them as fast as possible while reducing their time in the store for their convenience.

How to tap this time-starved consumers segment?

To capture the attention of time-starved customers, companies need to act instantly and use precise means of communication. To communicate with the target group, they must develop marketing strategies to disseminate an enormous amount of information.

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Factors like information, colour schemes, design elements, and others, have the most significant effect as quickly as possible on buyers and give insights into the consumer segment's needs.

Adopting omnichannel strategies is also very important for catering to the new segment of fast-paced customers. By staying mobile, businesses can give shoppers round-the-clock access to their products and services.

Retail-E-commerce boom and rapid real-time delivery

Today, the growth in e-commerce and retail is mainly due to the fast delivery and click-and-buy features that companies offer. When convenience is critical, it’s essential to allow customers to customise their experience, especially in the way they shop. If a company provides delivery the same day, has weekend or after-hours delivery, it becomes a good shopping destination for time-starved consumers.

Future hopes for the time-starved consumers segment

Buyer behaviour is dynamic, and it keeps changing every now and then. It is wrong to make assumptions instead of taking the time to understand their needs. The busy shopper is starved for time, no matter what the industry is. Consumers want and expect companies to develop easy to use products and rapid delivery services for them. These are, therefore, going to be the driving forces behind the strategy of the future and will also help the companies succeed.

Companies need to explore new models to build and deepen customer relationships and develop products and services that provide enough value to keep consumers in touch with their needs. Conducting regular market research can help businesses keep their sales and marketing teams ahead of the competition to capture the time-starved consumers’ segment while growing their retail e-commerce model.

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What Are the Top Technology Trends in Retail?

Anju Nambiar — Thu, 08 Apr 2021 00:35:05 +0000

Innovation is gripping the retail world and retail giants are forced to make changes to survive a post-pandemic era. The perspective on how this sector operates underwent a transformation and the sector is still undergoing trying to sail through the disruptions.

The e-commerce boom which gained steam during the Covid-19 outbreak has left brick-and-mortar physical stores on shaky grounds. As with all sectors, technology has stepped in as both the disruptor as well as the saving grace for small retailers struggling to save themselves from shut shop. Here are some prominent technology trends in 2021:

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As with all sectors, technology has stepped in as both the disruptor as well as the saving grace for small retailers struggling to save themselves from shut shop.

Interactive e-retailing

Since shopping behaviours of online consumers are continuously evolving, interactive e-tailing can make up for the lack of physical store browsing or the infamous window-shopping trends. Omnichannel software solutions are helping retailers enhance the shopping experience online.

Real-time Inventory monitoring

Gone are the days of physical inventory monitoring, especially since greater need for physical distancing has limited on-site staff. Accurate inventory monitoring involves 24×7 visibility on available SKU’s for all store locations. Real-time inventory monitoring systems are a technology trend which includes predictive analytics and report generation tools. It brings about automation in supply chain management for physical retailers. Real-time Inventory Monitoring is mostly driven by Artificial Intelligence (AI) technology that can provide forecasts.

Data Analytics in Retail

Data Analytics is a new technology trend set to drive operations that will assist in the creation and setting up of viable in-store layouts while relying on a data driven model to control and manage costs. Data Analytics can boost operations and ensure compliance for small retailers.

Image search tool for fashion retail

Image-based search engines are the newest technology trend, especially for fashion retail where online shoppers can upload images and obtain product recommendations based on the image processing. Image search engines are enhancing the user experience of online fashion shoppers since it eliminates the size and fit issues while buying clothes.

Artificial Intelligence in Retail

We need to discuss the elephant in the room since the Artificial Intelligence for the Retail market is set to amass a market share of $20.05 B by 2026. Artificial Intelligence has multiple technology solutions under its wing for Retail including Natural Language Processing (NLP), Deep Learning, Payment Services Management, Virtual shopping assistant, Market Forecasting, Predictive Merchandising, and more.

What’s in it for me?

New-age retail start-ups need to consider technology tools like AI, Big Data Processing, and Analytics. There can’t be bigger technology trends than these. End-to-end processes in retail are undergoing a transformation to be in line with these newest technology trends.

Other technologies that retailers need to seriously look into include IoT, Virtual Reality and Visual Computing.

Start-ups venturing into retail at this point of time can survive and stay relevant if they look past the brick-and-mortar physicality of shopping.

The post What Are the Top Technology Trends in Retail? appeared first on Dutch Uncles.

What Are the New Technology Trends in Enterprise Tech?

Anju Nambiar — Sat, 03 Apr 2021 06:35:04 +0000

Enterprise tech start-ups in India are scaling up rapidly. Mainly because their products and services are fulfilling the market need where tech giants need assistance.

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Enterprise tech start-ups offering B2B SaaS technology don’t need to go far since organisations big and small in India are actively looking for B2B SaaS technology solutions.

Contract Management technology

Contract management technologies are trending in the enterprise tech space with tech bigwigs in need of cloud contract management.

Cloud contract software essentially moves paper-based payments and compliance documents to the cloud for automation.

An Indian start-up which has successfully hopped on this technology trend is ‘Icertis’, a Pune-based company which recently raised $80 M in a series F funding round. This investment has raised its valuation to over $2.8 B.

Retail Tech

The next trend in enterprise tech has been the interest regarding retail technology among big investors. Retail tech is a technology which offline retail stores can leverage to shift their operations to the cyberspace.

Retail tech involves cloud-based POS (point-of-sale) or mobile POS which offline retailers can use to quickly migrate their store on to mini app stores run mostly by UPI apps like PayTM without much of a hassle.

Also, retail tech and cloud-based POS empowers offline physical stores to move their inventory and checkout process to cloud management.

The latest path breaking retail tech start-up in India is a Gurugram-based start-up ‘DotPe’.

DotPe is a retail-tech start-up that has received $27 M in a series A funding round backed by tech giants including Google and PayU.

B2B SaaS:

This is not new in enterprise tech but the market for B2B SaaS technology is seeing increasing demand within the country. Enterprise tech start-ups offering B2B SaaS technology don’t need to go far since organisations big and small in India are actively looking for B2B SaaS technology solutions.

The domestic SaaS market is seeing renewed interest coming from small business customers. B2B SaaS technology platforms help businesses boost revenue while driving greater team efficiency and productivity by integrating multiple business operations like Finance, Human Resources, Customer Service, etc.

This technology is highly customized and personalised to suit different business needs. Typically, an enterprise tech start-up joining the B2B SaaS trend will have to be prepared to provide customized, scalable solutions for a multiple industry, versatile clientele.

B2B SaaS is an enterprise tech trend which caters to other segments within enterprise tech like EdTech, fintech, etc.

‘Leadsquared’ is a fine example of a B2B SaaS start-up which raised INR 240 Cr late last year in a Series B funding round backed by existing and new investors including Gaja Capital, Stakeboat Capital, and Jyoti Bansal.

Leadsquared is a Bengaluru-based start-up which offers sales automation software for its customers.

What’s in it for me?

Enterprise tech is a lucrative industry currently and despite the pandemic, investments have come in even for corporate travel enterprise tech start-ups.

Start-ups offering solutions to large organisations backed by modern technologies like Machine Learning will do exceedingly well.

SaaS start-ups offering cloud usage are expected to scale up rapidly.

Owing to equal opportunity for growth, Indian B2B SaaS start-ups are currently the best direction to take in enterprise tech.

Combining deep and emerging technologies along with cloud functionality is the best approach to take for Indian B2B SaaS start-ups.

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What are New Technology Trends in the Beauty, Health and Wellness Industry?

Roopali Kotwal — Fri, 02 Apr 2021 06:35:03 +0000

India has the second-largest population in the world. The age distribution of India as in 2019 reflects, 26.62 per cent of the Indian population fell into the 0-14-year category, 67 per cent in-to the 15-64 age group and 6.38 per cent were over 65 years of age. With a huge population falling in the category of the youth, both females and males with good disposable income in hand push the demand for beauty products and wellness services. Thus, add up to potential clients. The two sectors reflect and divert our minds towards beauty, health and wellness because of larger than life images of Sports Icons, especially in Cricket and Bollywood. Both the sectors promote and endorse the need for beauty, health and wellness balance.

FICCI & EY analysis and the report has intricately captured the key trends in the Beauty, Health and Wellness industry with a touch of technology for better and efficient outcomes:

Digital Disruption: A digitally mature industry is the future of any business. And the digital strategy in any sector shall take care of customer engagement (through the use of social media and apps to interact with the customer real-time and progress as per their expectation and feedback) operational optimisation (by using the latest technology that provides solutions and helps to increase efficiency by saving on time and money). And last but not the least through product and service transformation by introducing innovative products and services by the use of disruptive technology.

Customer Convenience: On-demand-at-home services, Pay-per-use services, Subscription Services and Innovative pricing like the online beauty service provider, Yes Madam does.

Use of Software: Business Management Software supports online and mobile booking, record keeping, tracking revenue, individual team performance and elevates the guest experience by informing them about the wait time. Zenoti Software (cloud-based salon software) which replicates the Uber model is a perfect example of this. Zenoti is a powerful and rich analytical tool that elevates the guest experience by telling them the waiting time for their services and helps the service provider to understand the persona of the consumer/potential consumer and trend of what the customer will purchase or the kind of services the customer will use next time he/she visits the saloon.

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A digitally mature industry is the future of any business.

Technology trends in the Beauty Industry:

Use of ‘Artificial Intelligence (AI) and Personalisation

3D or ‘e-make-up’

Virtual apps or ‘Try on’ app

Smart Skincare tools

Technology trends in Health and Wellness:

Use of Artificial Intelligence (AI) by HealthifyMe (an app that helps to track health goals such as calorie intake and workout regimens) uses AI-enabled nutritionists for continuous assistance to its members on the app

Corporate Wellness such as Gym in office premises, free health check-ups, availability of healthy food and health clubs

Wearable technologies use data and AI with biosensors. Fitbit and Smartwatch is a perfect example of wearable technologies that track the movement, sleep and energy burn

Virtual Reality (VR) experiences in spas allow the guest to be ‘transported’ to calming locations particularly in combination with mediation and mindfulness exercises

Use of Robotics in healthcare like eldercare and cognition, masses, contactless treatments

The use of Natural Products and Non-Surgical Procedures are some of the other key technology trends in the beauty and wellness industry.

What’s in it for me?

As quoted by FICCI (FICCI-EY Report), ‘Wellness and Beauty is an ecosystem in making’.

Individuals are more aware and conscious of how they look and how they feel. They care more for themselves and their loved ones. With the high level of consciousness, it means there are a lot of people who focus on beauty, health and wellness. This means the start-ups who are in the marketplace are sure to stay in business provided they are persistent and provide relevant solutions. Anyone thinking of establishing their business or setting up their start-up to provide solutions in this industry, especially Wellness, can take a plunge as today’s populace is keen to stay fit physically, mentally and look absolutely gorgeous.

The post What are New Technology Trends in the Beauty, Health and Wellness Industry? appeared first on Dutch Uncles.

What Would be The Key Trends and Forecast in the Direct-to-Consumer Industry?

Shalmoli Sarkar — Mon, 29 Mar 2021 08:35:04 +0000

The pandemic was a shot in the arm for growth of digital-first brands in India and was an equal contender along the e-commerce biggies. The digital-first brands discovered that eliminating retailers and other intermediaries will provide them complete autonomy in selling and marketing of products. With an internet population of 639 million, the growth of direct-to-consumer brands is estimated to create a market worth $100 billion by 2025 as per Avendus Capital.As we move to the third decade of the 21st Century, the workforce will include individuals from Gen Z who are brought up in proximity with the internet, dot.com, mobiles, personal computers, etc. The D2C industry will be required to align and respond to the customer preferences of Gen Z who will be their new target consumers in the coming years. Below are the D2C industry trends and forecasts that will rule in the coming years:

Emerging D2C Industry Trends and Forecasts

Buy Now Pay Later

Pay cuts and salaries have induced conscious spending among the masses, which is why D2C is considering ‘Buy now pay later (BNPL)’ parallel to digital payment methods that allow customers to purchase items even of a smaller ticket price to buy on credit. The BNPL payment is a flexible, no-cost payment option that will allow millions of Indians to buy white goods such as AC, refrigerator as well products of small ticket size. This payment type will allow the D2C businesses to generate sales during challenging times and will help consumers with their aspirational purchases.Payments using fintech apps have skyrocketed in the pandemic and have a bright future due to Gen Z believing in technology. D2C startups for enabling the BNPL payments can collaborate with fintech apps to offer micro-credit to the customer at the point of sale at the checkout with no hassle of paperwork or documentation.

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As we move to the third decade of the 21st Century, the workforce will include individuals from Gen Z who are brought up in proximity with the internet, dot.com, mobiles, personal computers, etc.

Digital Sampling

D2C companies belonging to verticals like beauty and cosmetics will be collaborating with digital sampling platforms such as Smytten , TryKiya, etc. Customers before trying out cosmetics and beauty products from digital-first brands for routine usage would want to experience the quality of the products.

Product sampling for the D2C brands can be a powerful tool to get a consumer to try the product for the first time, eventually generating sales. D2C brands opting for digital sampling will help generate brand awareness, foster brand loyalty, trust, and increase conversions.

Investing in personalized applications

The future Gen Z will prefer brands that will focus on offering self-expression and making them feel special than the ‘one size for all’ theory. Besides, feeling special they will be agreeing to pay for a premium for brands that will highlight their personality. They will also value brands that will have unisex products than segregated for males or females.

To discern and understand the changing consumer tastes and demands D2C startups need to incorporate personalisation applications as a part of marketing strategy to identify and track behavioural changes among the Gen Z customers.

Giving back to the society and business ethics

Gen Z seeks justice and wants to break all the old regressive traditions and ideologies, which is why they are also known as woke youngsters. Soon, this ‘wokeness’ will become one of the industry trends of D2C startups. Woke is an American term that means a heightened awareness of issues regarding social injustices.

The youngsters are surrounded by an abundance of information about brands and are well informed about a brand such as where, how, and in what conditions they are manufactured. They will showcase a strong dislike for brands that have no altruistic eye for the environment or humans and expect brands to ‘take a stand’. D2C beauty and wellness care brand Mamaearth has cultivated this practice of planting a tree in the name of a customer and shares its growth from time to time on its Instagram stories. Therefore, D2C startups showcasing ethics in brand stories and marketing will attract the customer base.

Thus, with above-mentioned industry trends the D2C startups or brands need to keep in mind these key trends while foraying into the highly digitised business environment.

The post What Would be The Key Trends and Forecast in the Direct-to-Consumer Industry? appeared first on Dutch Uncles.

Trends – Dutch Uncles

What Is Herd Investing In Stock Market: The Bandwagon Effect

‘‘

The bandwagon effect works through a self-amplifying mechanism. It uses a positive feedback loop to expand, which means the impact becomes more robust as more people join.

Bandwagon effect in investment and finance

Effect in financial markets

Price bubble

Liquidity holes

Initial Public Offering

Investing and the bandwagon effect

What can be your best plan of action?

Tech Revolution in the Beauty Sector – 5 Emerging Trends

1. Virtual Try-On:

2. Webcam consultation

3. Store Management

4. Skin Diagnostics

5. Interactive retail experience

‘‘

The virtual try-on technology uses an advanced face tracker algorithm that detects where customers’ lips, eyes, cheeks, hair, etc., are and applies virtual cosmetics on this zone to give them a real-time, true-to-life view of the products.

What’s in it for me?

Tapping Time-starved Consumers, Growing the Retail E-commerce Model

Time-starved consumers and their shopping behaviour

How to tap this time-starved consumers segment?

‘‘

Factors like information, colour schemes, design elements, and others, have the most significant effect as quickly as possible on buyers and give insights into the consumer segment's needs.

Retail-E-commerce boom and rapid real-time delivery

Future hopes for the time-starved consumers segment

What Are the Top Technology Trends in Retail?

‘‘

As with all sectors, technology has stepped in as both the disruptor as well as the saving grace for small retailers struggling to save themselves from shut shop.

Interactive e-retailing

Real-time Inventory monitoring

Data Analytics in Retail

Image search tool for fashion retail

Artificial Intelligence in Retail

What’s in it for me?

What Are the New Technology Trends in Enterprise Tech?

‘‘

Enterprise tech start-ups offering B2B SaaS technology don’t need to go far since organisations big and small in India are actively looking for B2B SaaS technology solutions.

Contract Management technology

Retail Tech

B2B SaaS:

What’s in it for me?

What are New Technology Trends in the Beauty, Health and Wellness Industry?

‘‘

A digitally mature industry is the future of any business.

Technology trends in the Beauty Industry:

Technology trends in Health and Wellness:

What’s in it for me?

What Would be The Key Trends and Forecast in the Direct-to-Consumer Industry?

Emerging D2C Industry Trends and Forecasts

Buy Now Pay Later

‘‘

As we move to the third decade of the 21st Century, the workforce will include individuals from Gen Z who are brought up in proximity with the internet, dot.com, mobiles, personal computers, etc.

Digital Sampling

Investing in personalized applications

Giving back to the society and business ethics